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Guide

Hybrid events: presenting to a room and a camera

A guide for experienced speakers on what changes when half the audience is in the room and half is watching a screen, from eyeline and rehearsal to polls, timings and tech checks.

In short: At a hybrid event, look at the camera when more people are watching than sitting in front of you, and ask how much of you the online audience can see. Rehearse longer, run a trial with the production team, involve both audiences equally, and keep to the advertised timings.

A hybrid event has two audiences with different views of you, and most speakers only prepare for the one they can see. If the room holds 80 people and 400 are watching, the larger audience is the one on the other side of the lens. This guide covers where to look, how to rehearse, how to treat both groups fairly and how to stay on time. It assumes you already present well in a room.

Understand the set-up first

The first job is to find out how the event is produced. Several questions come before any writing:

  • How many people are online, and how many are in the room?
  • Where are the cameras, and how many are there?
  • Does the online audience see wide shots of the stage or close-ups of you?
  • How do they see your slides: full screen, or as a picture-in-picture beside you?
  • What does the venue do for sound, and what does the online audience hear?
  • Who is the production lead, and where can you find them on the day?

Present Yourself's hybrid series makes the point that a hybrid venue is in effect a TV studio, and that preparation and rehearsal take longer than for an in-person talk. If you ask these questions early, the production team can adjust the shots to suit you, and you stop guessing.

Also check the provider. Ask whether the team has run hybrid events before, whether your home or office set-up is compatible if you are joining remotely, and whether there is time for a trial run. You need to know how the venue's sound and screens work, and how the online audience will see you.

Where to look

Look where more of the audience is. At many hybrid events that is the camera, so make the lens one of your main audiences. Ask how much of you is on screen. If the online audience sees a tight shot of your face, your expression and eyes carry the message. If they see a wide shot of the stage, your movement and posture matter more.

A workable approach is to split your eye contact: speak to the camera for the main points, then sweep the room as you would normally, and return to the lens. Avoid darting between the two. See eye contact with a lens for the camera side.

Be a little bigger than normal. The camera is a bit flat, so a touch more energy and clearer expression help. But the room is also watching, so stay inside what feels like you.

Rehearse in the real room

A rehearsal is for the speaker. A tech run-through is for the production team. At a hybrid event, you need both, and you need to arrive ready for them. Allow more time than you would for an in-person talk.

When you rehearse:

  1. Stand where you will stand on the day, with the mic you will use.
  2. Check where the camera is and whether it follows you or stays fixed.
  3. Run your opening and your closing line, then a section with a slide change.
  4. Watch the stream output if you can, or ask someone to tell you what the online audience sees.
  5. Ask for a note on sound: do you come through clearly online, and does the room hear the remote questions?

Slides need their own check. A slide that works on the venue wall may look tiny on a stream. See PowerPoint as wallpaper for the rules.

Involve both audiences equally

The commonest hybrid mistake is to treat the online audience as an add-on. They notice. Instead:

  • Use polls both groups can answer. A poll tool such as Menti lets the room and the stream vote together, and you can show the result to both.
  • Take questions from both. Have a moderator read out online questions. Repeat questions from the room so the stream hears them.
  • Name both groups. "Welcome to everyone here in the room and everyone online" costs three seconds.
  • Plan networking for both. Online attendees need a way to meet each other during breaks, such as a chat room, as well as the room's tea and coffee.
  • Check interaction every ten minutes or so. A question, a poll or a quick show of hands keeps both groups with you.

Say what the other audience can see. "Those of you online will see this poll in a moment" keeps them in the room with you.

If you are the remote speaker

Sometimes the speaker is the one on the screen. Then the room is the remote audience, and you are a face on a wall. Look into the lens, not at the room feed. Shrink your video window and move it under the camera so your eyes stay level with the lens. Use a plain background, light yourself from the front, and put a notice on the door so nobody walks in. Ask the production team how the room hears you, and agree a signal for when the sound drops. Then ask them to show you the room's view of you in the rehearsal.

Keep to time

Hybrid events are timed tightly because online viewers join for a particular session. Keep to the advertised timings. If the schedule says you speak at 11.15 until 11.45, finish at 11.45. Ask the organiser whether the stream shows a holding slide with times on it, or a countdown clock, so everyone knows when you start and end.

Work out your speaking pace from a timed rehearsal, and build in sections you can drop if you start late. Online audiences leave quietly, and you will not see them go.

The tech checks

Run these at least an hour before going live:

  1. Connection and kit. Check your connection, mic and any remote link.
  2. A backup. If you are presenting remotely, join the session on a phone over mobile data as a monitor and fallback.
  3. Slides. Keep a copy with the production team, a copy on a USB stick and a copy in the cloud.
  4. Sound. Do a mic check at your speaking volume, and ask what the online audience hears of the room.
  5. Delay. Many streams run several seconds behind the room. Ask what the delay is, so you give online questions time to arrive before moving on.

For the production side, filming and streaming a conference is the organiser's checklist, and live streaming an event: what goes wrong lists common failures. Mic technique covers the part you control. The Generationally Speaking guide "Hybrid events and live streams for every generation" looks at the audience side of the same problem.

If you are planning the whole event, our crew can produce and cut the show live through event AV production.

When something fails

Something will, on some day. Agree a plan in advance. Who tells you if the stream drops? What do you do if the slides freeze: carry on talking, or pause? A speaker who keeps calm and says "let me pause while the team sorts it" holds both audiences. A speaker who apologises for three minutes loses them. Ask the production lead for a simple hand signal, such as a raised hand to say that the stream is down, and agree what you will do when you see it.

Common mistakes

  • Ignoring the camera because the room is in front of you.
  • Skipping the technical rehearsal because you are an experienced speaker.
  • Running long, which hits the online audience hardest.
  • Asking the room to put their hands up, which the stream cannot see.
  • Forgetting to repeat a question from the room.
  • Answering online questions late because you did not check the chat.
Filming or streaming an event? Our crew cuts the show live, drives the screens and records it. Live events & streaming →

The picture at the top of this page is an illustration, not a photograph of a client or a real job.

Questions we get asked

Where should you look when presenting at a hybrid event?

Look where more of your audience is, which is usually the camera. Ask the organiser how many people are online and how much of you they see on screen, then share your eye contact between the lens and the room.

How do you rehearse for a hybrid event?

Allow more time than for an in-person talk, and ask for a trial on the real stage with the real production team. Find out where the cameras are, whether the online audience sees wide shots or close-ups, and how your slides appear to them.

How do you keep both audiences engaged at a hybrid event?

Treat them equally. Use polls that both audiences can answer, take questions from the room and from online, and give online attendees a way to network during the breaks. Tell each audience what you are doing for the other.

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